31.01.2018
past project
Platform21 = Jamming
Building a real breakfast machine
16 September - 26 September 2009
Hollywood directors dreamed of it: the breakfast machine. Imagine a contraption that sets a chain reaction in motion at the push of a button, frying eggs, juicing oranges, brewing coffee, making toast, and serving it all on a plate with jam, meat and cheese. What a perfect way to start the day!
This fantasy became reality during Platform21 = Jamming, when Japanese designers Yuri Suzuki and Masa Kimura built a machine just like this at Platform21 with help from fellow designers and the public.
Platform21 = Jamming was Platform21’s final project, and so we threw everything into the mix. Yuri Suzuki and Masa Kimura reused the remnants of previous Platform21 projects in their breakfast machine, from remote-controlled toy cars to hacked IKEA lamps. They got help from other designers who’ve taken part in past Platform21 projects, and many vistors lended a helping hand too!
So whether you’re a Gyro Gearloose or all thumbs didn't matter. The building consisted of a hefty dose of improvisation and a great deal of testing. Every day the machine took on a new function and the breakfast gained a new component. By the end, Platform21 changed into a restaurant serving all-day breakfasts!
16–24 September: Help build the breakfast machine!
25–26 September: Platform21 serves all-day breakfast. (Bring money!)
Also check www.yurisuzuki.com and www.masakimura.com
Platform21 = Jamming took place from 16 - 26 September 2009.
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press
Early risers worldwide love the breakfast machine
It doesn’t matter whether your first meal of the day consists of toast with jam, sausage and beans or fried rice wrapped in banana…
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Platform21 = Jamming report
Breakfast is served!
Day nine - Platform21 Breakfast Restaurant
You can see how in this film made by BRIGHT. Florine Kerkmeer joined us for a breakfast like in movies.
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Platform21 = Jamming report
No Tricks
Day eight - the final day of building
We’re projecting scenes from famous Hollywood films featuring breakfast machines in the round hall. Flubber, Pee-Wee’s Big…
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Platform21 = Jamming report
Timing is everything
Day six - two days left of building left
Today we developed a new function for the machine. How do you get the perfect amount of jam evenly spread on a slice of bread? After…
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Platform21 = Jamming report
Are we nerds?
Day four - four days of building left
It is interesting to see how breakfast machines are used to identify characters in Hollywood movies. In movies like Flubber, Pee-Wee…
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Platform21 = Jamming report
Serious business
Day two - six days of building left
Though yesterday things revolved around experimenting, today the atmosphere is more serious. There is lots going on: drilling holes,…
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inspiration
Just like the movies....
These films inspired Yuri Suzuki to build a breakfast machine!
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Platform21 = Jamming report
An A+ for Platform21's breakfast restaurant
Day ten - Platform21 Breakfast Restaurant
Breakfast customers at Platform21 are happy customers. Never before were we this thankful for a simple piece of toast with some jam,…
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link
Automatic breakfast is a piece of cake ehh... toast
A video report by newspaper Het Parool.
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Platform21 = Jamming report
Trial and error
Day seven - one day of building left
Building a breakfast machine consists of lots of small victories and of just as much setbacks. Although today was about finishing…
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Platform21 = Jamming report
Time for some coffee
Day five - three days of building left
How is it possible that we get so excited with a coffeepot that tilts and fills up a cup with nice hot coffee because you pull some…
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Platform21 = Jamming report
Breakfast machines are a 1000 little problems!
Day three - five days of building left
Today we realise that building a breakfast machine is basically the sum of one thousands little problems that need to be fixed. If…
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Platform21 = Jamming report
Let construction begin!
Day one - seven days left of building
Platform21 = Jamming has started with a bang. At exactly 12 o’clock the first visitors walk in. Enthusiastically they let us…
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bio
Artist inventors
All you need to know about Yuri Suzuki and Masa Kimura
About Yuri Suzuki Yuri Suzuki (Tokyo, 1980) takes his inspiration from old and new experiences. Growing up in Tokyo, he watched a…